A Digital Makeover for Social Impact - The Good Factory Case Study



The Good Factory Foundation, also known as Fundacja Dobra Fabryka, is a civic and social organization. From their headquarters in Poland, they work tirelessly to manufacture good in regions where despair has overshadowed hope. Since the beginning of its journey in 2014, the foundation has been unwavering in its commitment to taking action in four critical dimensions: feeding, treating, educating, and providing employment.

Some of their remarkable accomplishments include:

  • Prepared 6,000 meals per week for children and sick refugees in the Moria camp in Greece.
  • Helped 20,500 patients in Congo's Hospital (DRC).
  • Provided education for over 200 children in Rwanda, Burkina Faso, and a refugee camp in Greece.
  • Helped 128 people find employment in Senegal and Burkina Faso.


The Good Factory Foundation presented us with a challenge: to develop a responsive, secure, and functional website for their organization.

Their goal was to merge two separate sites – DobraFabryka.pl, an informative platform outlining their mission and gathering donations, and Dobroczynne24.pl, an e-commerce platform where visitors could purchase items such as „a loaf of bread for Ukraine” to support their cause.

Due to the dual role of the new site, the payment options needed to accommodate both one-time and recurring contributions on a weekly or monthly basis. It also had to integrate modern payment systems prevalent in the Polish market, such as PayU and PayPal.

Additionally, the website had to be fully compliant with current legal standards, including GDPR.


To address the specific requirements of the Good Factory, we had to conduct a comprehensive review first. We thoroughly examined existing portals, interviewed the client, and analyzed user behavior on both desktop and mobile devices.

The task involved not only defining the functional and design needs for the new website but also devising a strategy for the smooth integration of two separate sites. After weighing our options and considering limitations, we selected WordPress and WooCommerce as the backend software solutions, laying the foundation for the entire code architecture.

While we did consider original solutions, our decision was influenced by the client's familiarity with WooCommerce and budget constraints, as well as the need to meet implementation deadlines. Still, adhering to our work model, we abstained from using off-the-shelf plugins where we could write the code ourselves, making exceptions only for some essential elements such as SEO.

The entire code architecture was meticulously set up by our team, taking into account the DevOps architecture, servers, repository, and deployment methods. Then, we could start designing processes and implementing them, including the integrations with payment systems (PayU, PayPal) that were executed in PHP.

The frontend design was crafted to align perfectly with our graphic designs and connected seamlessly with backend processes using JavaScript.

After this, we could finally prepare the new website to be 100% compliant with current European laws.

Following rigorous testing and iterations, both from external testing teams and the client, the website was launched in November 2018, 4 months after the project started.

However, this marked just the beginning of our ongoing partnership. Continuous monitoring, refinement, and enhancements became an integral part of our collaboration.

Some of the things we could work on ever since then included:

  • In 2023, the forms were rebuilt to be even nicer and more user-friendly;
  • In 2022, we implemented comprehensive integration of the website with the ActiveCampaign marketing platform;
  • In 2021, we implemented annual reporting of payments with automatic delivery to customers.


  • Professional presentation of the Foundation on the Internet
  • Development of a site 100% compliant with European laws
  • A significant increase in traffic to the website, especially from mobile devices
  • Increase in the amount of donations and orders in comparison to previous pages
  • After the success of this project, we launched the website of client's second foundation fundacjakasisi.pl, as well as sklep.dobrafabryka.pl – their online store with physical products
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